News & Blogs

Stacey Coopes, CEO, Honored with Prestigious Accolades at the Stevie Awards and Titan Women in Business Awards Stacey Coopes, CEO of Unite Digital, was recognized at a gala event in New York City by a panel of 200 global professionals, securing a Bronze in the Best Female Entrepreneur category at the 2023 Stevie Awards. This accolade underscores…

Artificial Intelligence (AI) has emerged as a powerful force in shaping various industries, and digital advertising is no exception. The integration of AI technologies has revolutionized the way advertisers and marketers approach campaigns, enabling them to target audiences more precisely, optimize ad performance, enhance overall customer experiences and more. Let’s delve into the impact of…

The challenge of attracting and retaining top talent in the automotive sector is not new. Employee turnover, difficulty courting new blood to our industry, and a struggle to create a truly diverse workplace that better mirrors the marketplace have been pervasive pain points I’ve witnessed throughout my career. And with them comes the pressure of…

Google’s New Vehicle Ads are changing how dealerships advertise and sell vehicles online. This innovative new advertising platform allows dealerships to showcase their inventory directly within Google search results, making it easier for consumers to find and compare vehicles in their area. Here are some ways in which Google’s New Vehicle Ads are transforming the…

Reputation and reviews are crucial for the success of dealerships in today’s competitive marketplace. In a world where information is readily available at our fingertips, customers are more informed and demanding than ever before. A dealership’s reputation and the reviews it receives can have a significant impact on its success or failure when looking to…

BLOOMFIELD HILLS, Mich., October 27, 2022 – Unite Digital, LLC, a digital marketing company that develops products that help brands connect with their distribution partners to deliver unparalleled digital experiences, announced today the expansion of its team with 11 new hires: “As Unite Digital continues to grow, we are thrilled to add eleven new hires…

BLOOMFIELD HILLS, Mich., August 2, 2022 – Unite Digital, LLC, a digital marketing company that focuses on OEM-certified dealer digital programs, lead optimization, online-offline retail integration and customer retention and loyalty strategies, announced today the expansion of its team with six new hires: Steven Justice, director of Digital Customer Experience Pam Rahmaan, program manager, operations…

Unite Digital, LLC, a digital marketing company that focuses on OEM certified digital dealer programs, lead optimization, online-offline retail integration and customer retention and loyalty strategies, announced the addition of automotive digital technology retail veteran, Mime Quinones. Mime will take the role of program manager and focus on developing Unite Digital’s key products and services,…

Unite Digital, LLC, a digital marketing company that focuses on OEM certified dealer digital programs, lead optimization, online-offline retail integration and customer retention and loyalty strategies, announced today the expansion of its technology team with nine new hires, including automotive digital technology and IT veteran, Ron Len. Ron will take the role of executive vice…

Unite Digital’s Tier-less Marketing Approach Yields Five-Fold YOY Increase in Leads for the 2022 Outlander By Dave Zuchowski, Chief Strategy Officer, Unite Digital, LLC It goes without saying that advertising, in any industry, is most powerful when it is singularly focused, includes crystal clear messaging and is highly impactful in seamlessly connecting consumers across all…

By Dave Zuchowski, Chief Strategy Officer, Unite Digital, LLC Excerpted from Dave Zuchowski’s recent panel appearance on February 8 at the STAR (Standards for Technology in Automotive Retail) General Session Dealers, by nature, are tactical problem-solvers who react exceptionally well to short-term obstacles or challenges. They are incredibly responsive, adaptive and resilient – entrepreneurial traits…

Getting noticed by in-market shoppers doesn’t have to be a challenge when you have a well-maintained (and free!) Google My Business account. In fact, 74% of in-store shoppers are searching Google for businesses near them, business locations, inventory, hours, directions, and contact information before ever going into your dealership.*   The Knowledge Panel – Your…